March 2, 2010
Compellent Expands UK Channel Sales by Signing Atlanta Technology
Reseller Specialises in Cloud Computing and Virtualisation
Amersham, UK – 2 March 2010 – Continuing its expansion across EMEA, Compellent announced the signing of Atlanta Technology, a UK-based IT virtualisation and corporate cloud computing specialist, as a reseller partner. Compellent selected Atlanta because of the firm’s knowledge and experience supplying and supporting advanced technology solutions to enterprises throughout the UK.
London-based Atlanta specialises in providing professional IT services to businesses, and implements corporate cloud computing, server and storage virtualisation and disaster recovery solutions. Compellent’s award-winning Fluid Data storage will play an integral part within Atlanta’s virtualisation portfolio and has also been implemented into Atlanta’s own data centre.
Simon Kelson, managing director of Atlanta, said: “We like the fact that the Compellent SAN is designed for persistence, not obsolescence. Using an open, non-proprietary hardware architecture, the Compellent SAN lets our customers continuously integrate new disk drive, switch and network interface technologies without having to replace existing hardware or software. This is a powerful and cost-effective proposition for business owners, and we look forward to working closely with Compellent moving forward.”
Atlanta will also benefit from Compellent’s unique all-channel “assisted sales” model, which offers a major advantage over the competition when it comes to selling to, and servicing, its clients. Unlike other storage vendors that use resellers for distribution but ultimately compete with them via direct sales, Compellent has no direct sales force and focuses all of its field resources on helping partners sell and close deals. Atlanta will also gain access to Compellent’s secure online partner portal, which features fast lead registration, rapid quote generation and a host of other online resources.
Andy Hardy, managing director of international sales at Compellent adds: “Compellent’s Fluid Data capabilities offer Atlanta and its UK customers the greatest flexibility when it comes to planning and building their storage infrastructure. In addition, Atlanta’s commitment to our channel programme makes it an ideal partner for Compellent. Atlanta has already successfully implemented Compellent technology into their managed services environment and a number of customer sites, and we look forward to supporting them in future projects.”
For information on Compellent’s all-channel sales program, visit www.compellent.com/channel. For information about Compellent Fluid Data products, visit www.compellent.com/fluiddata.
About Compellent
Compellent Technologies (NYSE: CML) provides Fluid Data storage that automates the movement and management of data at a granular level, enabling organisations to constantly adapt to change, slash costs and secure information against downtime and disaster. This patented, built-in storage intelligence easily delivers significant efficiency, scalability and flexibility. With an all-channel sales network in 35 countries, Compellent is one of the fastest growing enterprise storage companies in the world. For more information and news, visit http://www.compellent.com/uk.
About Atlanta Technology
Atlanta Technology Ltd has advised, supplied and supported advanced technology solutions aimed at enabling growth and adding value to businesses since 1996. Atlanta’s dynamic team concentrates on simplifying technology from the customer’s perspective and shares a vision of harnessing complex technology, creating defined solutions and communicating business benefits. Atlanta Technology’s corporate-class Cloud Computing environment is built for business, securing data and applications on remote servers at top class datacentre facilities. This corporate-class Cloud Computing environment is an integral part of the vision Atlanta has been developing since 2005. Customers include private and public sector organisations including those that are subject to strict regulation and governance such as financial institutions and housing trusts.
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